Category: SXSW

3/12/2013 · 2 min read

Breaking the Mold With Meaningful Design

Scott Dadich – Wired EditorTony Fadell – CEO, Nest LabsHosain Rahman – CEO, Jawbone Great design has been a trend since the late 90’s – form + function. We’re currently seeing hardware and software really coming together with…

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3/12/2013 · 2 min read · 1 comment

Google[X]: Building a Moonshot Factory

Astro Teller Does your work support crazy or risky “moonshot” ideas? Are you given the freedom to take risks? Many times it takes a war to think big, or risky, or “Moonshot”. Moonshot thinking starts takes a global…

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3/11/2013 · 2 min read · 1 comment

Building a Better UX Resume

Mike Dunn, UX Designer, Game Journalist, Animator The average recruiter spends about 6 seconds on your resume and everything typically looks the same (MS Word template with Times New Roman). How do you make your resume stand out?…

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3/11/2013 · 2 min read

Drawing Conclusions: Why Everyone Should Draw

Von Glitschka Drawing Defined: doodling, sketching – it doesn’t have to be complicated. Drawing is appropriate creatively because it touched on so many things. Don’t say, “I can’t draw worth crap.” It’s easy to come up with an…

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3/11/2013 · 2 min read · 1 comment

About WYSIWYS: What You See is What You Spec’d

Dave Rupert Dan Gardner Alax Breuer The biggest challenge of responsive design is decision making. Purpose What are you trying to accomplish (publishing, commerce, marketing)? The content determines the design. Platform How does this responsive site exist with…

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3/10/2013 · 2 min read

Copyright & Disruptive Technologies

Wendy SeltzerAndrew BridgesDerek KhannaMargot KaminskiBen Huh Incumbent technologies do not want to give ways to new tech. Andrew Bridges Copyright is now on the radar in some of the most powerful/rich people in the US. The new 6…

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3/10/2013 · 2 min read

Mythbusting: Engineering a Viral Video

Eduardo TobenBettina HeinKevin DoohanRob Ciampa A viral video is a video that becomes popular through the process of internet sharing… duh. Why should a marketer care? Awareness and Views. Many times good content that works is the most…

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3/9/2013 · 1 min read · 1 comment

Brainstorming: Technology First

Will Turnage – R/GA This talk demonstrated a new technique in brainstorming that Will created over time for use at R/GA to help create a more productive brainstorming. This technique is based on his observations of traditional brainstorming…

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3/9/2013 · 3 min read · 1 comment

Open Web Platform: Hopes and Fears

Tim Berners-Lee – World Wide Web Consortium He talked about the history of programming languages, object oriented languages and the creation of a general (not specific to a particular platform) language. C -> Java -> HTML. The web…

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3/8/2013 · 2 min read · 1 comment

How to Rank Better in Google and Bing

Danny Sullivan – Search Engine LaneMatt Cutts – GoogleDuane Forrester – Bing Great video explaining in simple language what SEO is: Search Engine Optimization by Common Common Craft Bing Webmaster Tools Google SEO Starter Guide Google and Bing…

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3/8/2013 · 2 min read · 1 comment

Storytelling in the age of the tablet

Dr. Mario R. Garcia Founder/CEO, Garcia Media How do we adapt to change? Change is one of the most difficult things to deal with. Media Quartet Mobile (lean forward) Online (lean forward) Print (lean back) Tablet (lean back)…

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3/8/2013 · 1 min read

South by Southwest Interactive 2013

March is once again upon us, so that means it is time for another South by Southwest Interactive conference in Austin, Tx. I will be collecting my notes once again on this blog (category SXSW) as well as…

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